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About Dick Stroud

Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

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50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Sunday, March 14, 2010

Royal Mail workshop

This week I spent a day in Leeds doing a workshop for Royal Mail.

The event was held at the conference rooms at a Royal Mail sorting centre. I had images of a small little office somewhere in downtown Leeds. How wrong could I be?

The location was about the size of four football pitches. It was vast.

I had a good time. I hope the attendees did as well.

If you want to down load the presentations you can via the MMC web site. You will need to register but it is worthwhile since the site publishes a lot of really interesting stuff.

You can also view a Webcast I produced of my session. Dick Stroud

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