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About Dick Stroud

Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

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50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Monday, December 07, 2009

I own up - I am anti-slippers

Looks like my mockery of the Warwickshire Slipper Brigade and its inept campaign to stop the over-50s falling over has truck a raw nerve. Having looked around a little further I found Richard Littlejohn’s hilarious article about this nonsense. That’s it. No more commentary or comments on this subject and no I don't want any slippers for Xmas. Dick Stroud

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