• Our Blog

 

About Dick Stroud

Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

50-plus Marketing book
  • Contact

  • Email
  • Skype Name: dickstroud

 

50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Friday, October 16, 2009

Working longer – spending longer



Metlife Mature Markets produces some good research. “Buddy can you spare a job” doesn’t tell us anything profoundly new but reinforces the picture that is emerging on both sides of the Atlantic of older people putting off retirement – for one reason or another. The other side to this news is that people will be spending money for longer. Dick Stroud

Labels:

Bookmark and Share

0 Comments:

Post a Comment

Links to this post:

Create a Link

<< Home