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Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

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50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Friday, September 25, 2009

The Google Phone marketing campaign






Chuck Nyren has an excellent blog posting about the marketing campaign for the Google mobile phone. It is age neutral but there are a few buts. Dick Stroud

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