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About Dick Stroud

Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

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50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Wednesday, September 09, 2009

The good old recession and the 50-plus


I have already referenced that I was talking at a conference in Switzerland about “Mature Marketing”.

You can now see and hear what I was saying by downloading this Flash version of the presentation. Enjoy – probably not the right word. Be worried – probably more appropriate. Dick Stroud

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