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Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

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50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Monday, May 11, 2009

Weird sense of humour



You cannot say that Goodyear is being selectively ageist or youthish with these two ads. Really strange sense of humour.

You can read all about them on the Goodyear site.

Very strange people these Americans. Dick Stroud

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