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About Dick Stroud

Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

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50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Friday, March 13, 2009

Web video and the 50-plus

About a year ago I realised that video will transform the way we use the Web. I also realised that nobody was providing a specialist service to provide Web video that works with the 50-plus. Do I smell a business opportunity?

At long last I have got my act together and formed a company that specialises in creating video content that works with older people, the 50-plus, 50+, Boomers – call them what you like. A great rarity for me I even produced a press release that explains what it is all about.

You can cut to the chase and look at the new company’s web site - InTwoFocus.

Hopefully out of small acorns and all of that…..

I somehow think that Web video will take up more of my blogging time. Dick Stroud

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