Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.
Skype Name: dickstroud
News, views and opinions about the most powerful group of consumers - the 50-plus market.
Many thanks to the guys at The Savvy Boomer for sending me a link to the Accenture report that I mentioned a couple of blog postings ago.
Another interesting finding from the research about the use of blogs and podcasts. Dick Stroud
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