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About Dick Stroud

Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

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50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Monday, January 05, 2009

An antidote to cheerfulness

First day back at work and still feeling cheerful. OK, we can do something about that. Have a read of this article from today's Washington Post. This is the most optimistic part of the article.

But if you think that things couldn't get any worse, wait till the 2020s. The economic and geopolitical climate could become even more threatening by then -- and this time the reason will be demographics.
Dick Stroud

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