Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.
Skype Name: dickstroud
News, views and opinions about the most powerful group of consumers - the 50-plus market.
This is a picture that all UK marketing staff should have on their desks. For the arithmetically challenged it means that the number of pensioners in the UK is now more than the population of under-16s. Dick Stroud
Labels: Demographics
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