Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.
Skype Name: dickstroud
News, views and opinions about the most powerful group of consumers - the 50-plus market.
These have been around for ages. Ford was using one over a decade ago.
Good to see that the idea is still developing and being used by Nissan. Dick Stroud
Labels: Physiological Ageing
posted by Dick Stroud
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