• Our Blog

 

About Dick Stroud

Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

50-plus Marketing book
  • Contact

  • Email
  • Skype Name: dickstroud

 

50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Wednesday, October 31, 2007

€327 doesn’t buy you many pints of Guinness

Research in the Green Paper on pensions, issued by the Irish Government, found that the average net income for pensioners in 2005 was €327. The average weekly income for all households was more than double this at €776. Less than half.

Allied Irish Bank has done its own research that concludes that over 50% of the 50-plus has no private pension and will be forced to rely on the State to pay for their retirement.

These dreadful figures are not that much different from the UK. So much for a land of affluent Baby Boomers. Dick Stroud

Labels: ,

Bookmark and Share

0 Comments:

Post a Comment

Links to this post:

Create a Link

<< Home