• Our Blog

 

About Dick Stroud

Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

50-plus Marketing book
  • Contact

  • Email
  • Skype Name: dickstroud

 

50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Tuesday, March 20, 2007

Now that is what I call a mobile phone


On show at the Cebit hi-tech fair, the phone will go on sale around the world in May.

It has useful features like a built-in emergency, a loud speaker tuned for those who are either partially sighted or use a hearing aid, a big screen and buttons.

Created by Austrian firm Emporia the phone has been specifically developed for the older generation who find existing handsets too fiddly and complicated to use.

There are more details on the BBC web site. Dick Stroud

Labels:

Bookmark and Share

0 Comments:

Post a Comment

Links to this post:

Create a Link

<< Home