Media for life’s next chapter

Welcome to a new marketing venture serving companies targeting the 50-plus.

50+Digital’s mission, according to its launch press release, is to provide “Media for life’s next chapter.” The company will develop, launch and operate advertising-supported consumer and business-to-business media properties for interactive and print media.

The company’s first venture is a blog covering business trends in the 50-plus market, including marketing, media, financial services, real estate, health care, lifestyle and demographic trends.

It is great to see more companies targeting the 50-plus market. Dick Stroud