Mature Models

I have never subscribed to the notion that the age of models used in advertising should match or in some way be correlated to the age of the target customer. If a young model is appropriate fine – same with an older one. No hard and fast rules.

I was sent a link to a web site in the Netherlands specialising in Mature Models. Since I cannot read a word of the text I can only comment on the design and the photography.

I reckon it is pretty good. Nicely designed web site – some very good photography. A lot of the companies who use the standard agency photography of 50-plus models, gazing wistfully at each other as they walk along a beach, could do a lot worse than look at this site. Dick Stroud