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About Dick Stroud

Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

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50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Thursday, November 30, 2006

50-plus hostelling

Whenever I am talking to an audience about the impact of the 50-plus on the travel market I always get a reaction when I tell them that older people are the fastest growing sector of the hostelling market. It was was great to see somebody has started a blog that is dedicated to this subject. Dick Stroud