Travel – online and the 50-plus

This is article in the New York Times is worth a read, It has some interesting research from Nielsen/NetRatings, the online consultancy showing that 27.4 million people age 55 and older bought something online in the last six months, compared with about 26 million a year ago. By contrast, the number of adults who bought something online in the last year actually dropped, to 107.4 million from 112 million. These are US figures.

The article also contains some useful quotes about the Travelocity.com, the online travel agency deal with AARP and the creation of the dedicated web site for the 50-plus www.Travelocity.com/AARP).Dick Stroud