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About Dick Stroud

Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

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50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Monday, July 24, 2006

Faclet of the day

According to the 2006 MonsterTrak survey, 48% of all US students will find themselves knocking on their family's door come graduation. Additionally, 44% of last year's graduates are still living with their parents. After all, with astronomical tuition costs, credit card debt, and high cost of housing in major metropolitan areas, what's a newly minted college graduate to do? Get a job? Spend less? Dick Stroud

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