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About Dick Stroud

Dick Stroud is the founder of 20plus30, a marketing strategy consultancy specialising in the 50 plus market. He is the UK’s leading expert on using interactive channels to communicate with the over-50s market.

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50-Plus Marketing

News, views and opinions about the most powerful group of consumers - the 50-plus market.

Monday, November 28, 2005

Presentations about older travellers

I recently gave two presentations at the World Travel Market conference. This is the annual, mega, get-together of the travel industry that takes place in London. The exhibitors include everything from hotels, destinations, tour companies, agencies, travel technology…….

The 50 plus are very, very important for the Travel Industry and it was great to see such a high level of interest in the subject.

So if you want to know all about marketing in the Travel Industry, to the 50 plus, go to www.20plus30.com/WTM and download away.

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