Answer your questions
Our client's need... We want you to answer our questions about marketing to the 50-plus market
The first step to improving a company's 50-plus marketing is having the correct and current information.
Through our association with OMD, Millennium and Steel Magnolia we can access an unrivalled base of qualitative and quantitative research about the 50-plus market.
This research includes the behaviours of different lifestyle segments; attitudes to new brands, technology and fmcg products.
We have data about the over-50s attitudes towards travel, retirement and health. Our knowledge base includes data on the Health, Female Fashion, Technology, Finance and Beauty industries.
If we don't have the answers to your questions, we can specify and conduct a research project. Alternatively, we will work with your research department and help them manage the programme. Our associates in the US and Europe allows us to provide an international market research service.
We are the starting point to answering your questions about 50-plus marketing.